Top 5 Beauty Retail Apps in Spain Q1 2022

In the first quarter of 2022, the top beauty retail apps in Spain showcased varying trends in downloads and active user engagement. Here’s a closer look at the performance of Perfumerías DRUNI, Perfumerías Primor, Versión antigua Sephora, Douglas Cosmetics Spain, and LOOKFANTASTIC: Beauty & Makeup.

Perfumerías DRUNI saw a significant spike in weekly downloads, peaking at approximately 22.7K in the week of February 7. Their weekly active users also showed a steady increase, reaching around 30.9K by the end of March.

Perfumerías Primor maintained a consistent download rate, with numbers hovering around 5.5K to 7.5K throughout the quarter. Their weekly active users, however, displayed a slight decline from 54.1K at the beginning of January to approximately 45.5K by the end of March.

Versión antigua Sephora exhibited relatively stable download figures, with a peak of about 6.6K in late December and a gradual decline to around 3.4K by the end of March. Their active users experienced a minor fluctuation, starting at 17.4K and ending at approximately 15K.

Douglas Cosmetics Spain had a varied download pattern, peaking at 5.1K in early February and stabilizing around 4K towards the end of March. Their active user base also showed stability, with numbers ranging from 11.7K at the start of January to about 11.2K by the end of March.

Lastly, LOOKFANTASTIC: Beauty & Makeup saw a steady stream of downloads, peaking at approximately 4K in late December and maintaining around 3.1K to 3.4K towards the end of March. Their weekly active users displayed a slight dip from 21.4K in early January to about 19.4K by the end of March.

For more comprehensive insights and detailed data, visit Sensor Tower.